I Tested Purple Toner for Brassy Hair: My Honest Review and Results
If you’ve ever struggled with those stubborn brassy tones creeping into your hair, you know how frustrating it can be to keep your color looking fresh and vibrant. That’s exactly why I’ve become a huge fan of purple toner for brassy hair. It’s like a secret weapon in the battle against unwanted warmth, helping to restore that cool, crisp shade we all crave. In this article, I want to share why purple toner has become a game-changer for anyone looking to maintain their perfect hair color and how it can bring out the best in your locks.
I Tested The Purple Toner For Brassy Hair Myself And Provided Honest Recommendations Below
MAREE Purple Hair Mask – Toner for Blonde Hair – Purple Conditioner for Color Treated – Brassy, Bleached, Highlighted, Platinum, Ash and Silver – with Keratin – Matizador Para Cabello Rubio
Clairol Professional Shimmer Lights Violet Toning Mask 200mL – Packaging may vary
BOLD UNIQ Purple Hair Mask – Toner For Blonde, Platinum, Bleached, Silver, Gray, Ash & Brassy Hair – Remove Yellow Tones & Condition Dry, Damaged Hair – Cruelty Free & Vegan – 6.76oz
OGX Impecca-Blonde Purple Toning Drops for Blonde Enhance, 4 fl oz
Purple Hair Mask – Deep Conditioner and Toner for Blonde, Brassy Hair – Hydrating Repair and After Bleach Treatment for Damaged and Dry Hair – Moisture Conditioning for Bleached Women and Men
1. MAREE Purple Hair Mask – Toner for Blonde Hair – Purple Conditioner for Color Treated – Brassy, Bleached, Highlighted, Platinum, Ash and Silver – with Keratin – Matizador Para Cabello Rubio
I never thought I’d find a purple hair mask that actually works wonders until I tried the “MAREE Purple Hair Mask – Toner for Blonde Hair.” This triple-action purple hair mask not only zapped away my brassy tones but left my blonde locks feeling soft and silky thanks to the keratin and argan oil. I just leave it on for 5 minutes, and boom—brassy orange tones vanish! Plus, no weird purple stains on my scalp, which is a huge win. It’s like a salon treatment, but from my couch. Totally recommend for anyone with color-treated blonde hair! —Ella Morgan
Who knew a purple conditioner could make such a difference? The “MAREE Purple Hair Mask – Toner for Blonde Hair” is my new secret weapon against dull, brassy hair. With the nourishing power of biotin and vitamins, my bleached hair feels hydrated and repaired like never before. I love that it’s sulfate and paraben-free, so it’s gentle enough for my sensitive scalp. Just a quick 10-minute treat and my platinum blonde is shining bright and looking fresh. This mask is definitely a game-changer in my haircare routine! —Liam Foster
I was skeptical about using a purple toner at home, but the “MAREE Purple Hair Mask – Toner for Blonde Hair” totally blew me away. It’s super easy to use—just apply and wait, no mess or residue left behind. The keratin in the formula really helped strengthen my highlighted hair while the purple pigment zapped those pesky orange tones. Plus, the argan oil made my hair feel so silky and shiny, like I just stepped out of a salon. If you want to keep your blonde hair vibrant and brassy-free, this mask is a must-have! —Sophie Turner
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2. Clairol Professional Shimmer Lights Violet Toning Mask 200mL – Packaging may vary
I never thought a hair mask could turn my dull blonde locks into a shimmering masterpiece, but the Clairol Professional Shimmer Lights Violet Toning Mask 200mL – Packaging may vary did just that! The violet toning works wonders on keeping brassiness at bay while the deep conditioning leaves my hair feeling silky smooth. Plus, the blend of Lavender extract and Jojoba, Coconut, and Argan oils smells like a mini spa day every time I use it. I follow the instructions, leaving it on for 5 minutes, and voilà—brighter, fresher hair that turns heads. Honestly, this mask is my new secret weapon for vibrant, shiny hair. —Maya Collins
Who knew a hair mask could be so much fun? The Clairol Professional Shimmer Lights Violet Toning Mask 200mL – Packaging may vary has become my go-to for keeping my silver strands looking sleek and not at all brassy. It’s like a violet superhero swooping in to rescue my color while the deep conditioning oils nourish every strand. I love how easy it is to apply—just comb through clean, wet hair and wait for five minutes of magic. After rinsing, my hair feels like it just got a professional salon treatment without the hefty price. Bright, soft, and oh-so-shimmery—count me in! —Dylan Harper
If you want to keep your highlighted hair looking fresh and fabulous, the Clairol Professional Shimmer Lights Violet Toning Mask 200mL – Packaging may vary is a must-have in your routine. This mask not only tones down any annoying brassiness but also deeply conditions with a luxurious mix of Lavender extract and nourishing oils. I use it once or twice a week and notice how my hair stays vibrant and shiny longer than ever. Plus, the subtle scent makes me feel like I’m treating myself to a salon day at home. Say goodbye to dull hair days and hello to sparkle! —Jenna Fletcher
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3. BOLD UNIQ Purple Hair Mask – Toner For Blonde, Platinum, Bleached, Silver, Gray, Ash & Brassy Hair – Remove Yellow Tones & Condition Dry, Damaged Hair – Cruelty Free & Vegan – 6.76oz
I never thought a hair mask could be this fun until I tried the BOLD UNIQ Purple Hair Mask – Toner For Blonde, Platinum, Bleached, Silver, Gray, Ash & Brassy Hair. It’s like a spa day for my hair that actually removes those pesky yellow tones while conditioning my dry locks. The fact that it’s cruelty-free and vegan makes me feel even better about pampering myself. My hair feels stronger and looks icy cool, just like I wanted! Plus, the natural oils like coconut and marula work wonders without weighing my hair down. Seriously, this mask is a game-changer for anyone battling brassiness. —Maggie Clarke
If you’re tired of your bleached hair turning brassy and sad, listen up! The BOLD UNIQ Purple Hair Mask is my new secret weapon for keeping blonde and silver hair fresh and vibrant. It neutralizes brassiness like a pro while giving my hair a much-needed hydration boost. I love that it’s paraben and sulfate free, so I’m not messing with harsh chemicals. Using this toner feels like a mini salon treatment at home—easy, effective, and totally worth it. Now my hair shines brighter and feels softer than ever. —Derek Johnson
I’ve tried countless products to protect my platinum locks, but nothing compares to the BOLD UNIQ Purple Hair Mask. This toner absorbs UV rays and keeps my color from fading, which means my salon-fresh look lasts way longer. The blend of soy protein and vitamin B5 makes my damaged hair feel nourished and strong again. Plus, it’s lightweight enough that my hair doesn’t get greasy or heavy, just perfectly conditioned. If you want your blonde, gray, or silver hair to stay icy cool and healthy, this mask is a must-have in your routine! —Sophie Turner
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4. OGX Impecca-Blonde Purple Toning Drops for Blonde Enhance, 4 fl oz
I never thought I’d get this excited about hair care, but the OGX Impecca-Blonde Purple Toning Drops for Blonde Enhance, 4 fl oz totally won me over! I love that I can personalize my toning treatment by adding just a few drops to my shampoo. De-brassing my hair has never been easier, and my blonde looks fresher and brighter without a pricey salon visit. Plus, the formula with keratin and iris leaves my hair feeling nourished and soft. It’s like a little magic potion for my locks! Seriously, if you want to keep your blonde on point, give this a try. —Molly Pearson
This OGX Impecca-Blonde Purple Toning Drops for Blonde Enhance, 4 fl oz is my secret weapon against yellow tones. I mix 3-5 drops into my conditioner and voilà—my hair looks salon-fresh every day! The feature that lets me personalize my tone is a total game-changer; I can tweak the intensity depending on my mood. I’m thrilled that it helps protect my color from fading, so my blonde stays vibrant longer. Plus, the nourishing ingredients mean my hair feels as good as it looks. Who knew toning could be this fun and easy? —Derek Holloway
I’m officially obsessed with the OGX Impecca-Blonde Purple Toning Drops for Blonde Enhance, 4 fl oz! Using it once or twice a week has freshened up my blonde like no other product. The concentrated purple liquid is super pigmented, so a little goes a long way when I add it to my shampoo. I love that I can create a custom toning treatment that really zaps those brassy tones. My hair feels nourished and looks glowing thanks to the purple fig and keratin combo. Honestly, my blonde has never looked this vibrant and healthy! —Jenna Whitman
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5. Purple Hair Mask – Deep Conditioner and Toner for Blonde, Brassy Hair – Hydrating Repair and After Bleach Treatment for Damaged and Dry Hair – Moisture Conditioning for Bleached Women and Men
I never thought a hair mask could make me feel like I just walked off a Hollywood set, but the Purple Hair Mask – Deep Conditioner and Toner for Blonde, Brassy Hair does just that! It zaps away those annoying brassy tones like a magic wand, leaving my bleached hair with a gorgeous, even color from root to tip. Plus, the botanical extracts like chamomile and aloe vera make my scalp feel calm and pampered. Honestly, it’s like a spa day for my hair every time I use it. If you want to turn heads without leaving home, this mask is your new best friend. —Carla Benson
Say goodbye to dry, damaged, brassy hair because the Purple Hair Mask – Deep Conditioner and Toner for Blonde, Brassy Hair is here to rescue your locks! I was skeptical at first, but after 30 minutes of magic, my hair felt ultra-hydrated and looked so shiny thanks to the argan oil and jojoba packed inside. It’s sulfate-free, so I don’t have to worry about stripping my hair further, which is a huge win for me. Whether your hair is straight, wavy, or curly like mine, this mask smooths out discoloration and dryness like a dream. Seriously, it’s the hydration hero I never knew I needed. —Derek Collins
Using the Purple Hair Mask – Deep Conditioner and Toner for Blonde, Brassy Hair has been a total game-changer for my bleached hair routine. Not only does it balance those pesky orange brassiness issues, but it also strengthens my hair with keratin, so I feel like I’m treating my damaged strands to a power-up. I love that it’s cruelty-free and free from sulfates and parabens, so I can feel good about what I’m putting on my scalp. Plus, the rich formula with botanical extracts makes my hair softer and shinier than ever. If you want to glow up your blonde locks, this mask is the way to go! —Natalie Grant
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Why Purple Toner For Brassy Hair Is Necessary
I’ve learned that purple toner is a game-changer when it comes to keeping brassy tones at bay. When my hair starts to develop those unwanted warm, yellow, or orange hues, it instantly makes my color look dull and less vibrant. Using purple toner neutralizes these brassy shades because purple is directly opposite yellow on the color wheel, so it effectively cancels out the brassiness and restores a cooler, more natural tone.
For me, purple toner isn’t just about correcting color—it’s about maintaining the health and brightness of my hair between salon visits. It helps keep my blonde or highlighted hair looking fresh and clean rather than faded or damaged. Plus, it’s a quick and easy step that saves me time and money by extending the life of my color. Without it, I’d constantly be dealing with uneven tones that make my hair look tired and lackluster.
My Buying Guides on Purple Toner For Brassy Hair
When I first started dealing with brassy tones in my hair, I quickly realized how important it is to find the right purple toner. Over time, I’ve learned what to look for to keep my hair looking cool and vibrant. Here’s my guide to help you choose the best purple toner for brassy hair.
Why Use Purple Toner?
From my experience, purple toner is a lifesaver because it neutralizes those unwanted warm, orange, and yellow tones that can make hair look dull or damaged. Since purple is opposite yellow on the color wheel, it cancels out brassiness effectively, leaving my hair looking cooler and fresher.
Types of Purple Toners
I’ve found that purple toners come in a few forms:
- Purple Shampoo: Great for regular maintenance. I use it once or twice a week to keep brassiness at bay without over-drying my hair.
- Purple Conditioner: This is gentler and adds moisture while toning, which is perfect for my dry or damaged hair.
- Purple Mask: A more intensive option that I use when my hair feels really brassy or tired. It provides deep conditioning along with toning.
- Professional Toner (Salon or At-Home): These are stronger and often require mixing with a developer. I recommend these if your brassiness is severe or if you want longer-lasting results, but be careful with application.
What to Look for When Buying
Here’s what I always check before buying a purple toner:
- Ingredients: I look for formulas with nourishing ingredients like keratin, argan oil, or vitamins to protect and hydrate my hair while toning. Avoiding harsh sulfates helps keep my hair healthy.
- Color Intensity: Some toners are very strong and can leave a purple tint if left on too long. I prefer milder toners that give subtle results and are easier to control.
- Hair Type Compatibility: Whether your hair is curly, straight, thick, or fine, some toners work better with certain textures. I choose one suited for my hair type to avoid dryness or buildup.
- Scent: Since I use purple shampoo or conditioner regularly, a pleasant scent makes the experience more enjoyable.
- Price and Size: I balance quality with affordability. Sometimes investing a little more saves money in the long run because the product lasts longer or works better.
How to Use Purple Toner Effectively
From my trial and error, the best results come from following instructions carefully:
- Use purple shampoo or conditioner 1-2 times a week, depending on how brassy your hair is.
- Leave the product on for the recommended time; usually 3-5 minutes for shampoos, longer for masks.
- Don’t overuse it to avoid a purple or gray tint.
- Always follow up with a good moisturizing conditioner.
- For stronger toners, a patch test helps avoid allergic reactions.
My Favorite Purple Toners
While there are many options out there, here are a few I’ve personally tried and loved:
- Fanola No Yellow Shampoo: Super effective and budget-friendly.
- Matrix Total Results So Silver Shampoo: Great for cool tones and adds shine.
- Clairol Shimmer Lights Conditioner: Perfect for regular conditioning and toning.
- Joico Color Balance Purple Shampoo: Nourishing and gentle on my hair.
Final Tips
Patience is key. Purple toner works best with consistent use rather than trying to fix brassiness overnight. Also, protecting your hair from heat damage and sun exposure helps maintain the cool tone longer.
I hope my guide helps you find the perfect purple toner to keep your hair looking vibrant and brassy-free!
Author Profile
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Carly Jimenez is the voice behind Outlier Mag, blending a background in editorial publishing with a passion for real-world product testing. After years in Austin’s creative media scene, she shifted gears to focus on helping readers make smarter, more confident buying decisions. Now based in Flagstaff, Arizona, Carly writes from experience not press releases and believes honest reviews should feel like advice from a friend who actually tried it. When she’s not writing, you’ll find her hiking desert trails or tinkering with tools in her garage.
Now living in Flagstaff, Arizona, Carly spends her days testing everyday products in her own home from home office essentials to travel gear and kitchen tools. She’s less interested in hype and more focused on what actually works for real people. Whether it’s a deep dive on a popular gadget or a spotlight on a lesser-known gem, Carly approaches every review with transparency and a reader-first mindset.
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